Innovative butterfly

A bionic butterfly at the Haus des Tourismus symbolizes the innovative strength and expertise of the region’s research and industry sectors

Stuttgart, July 21, 2026 — Wirtschaftsförderung Region Stuttgart GmbH (WRS) is now showcasing the outstanding technological innovations and inventions originating from the Stuttgart region at the Haus des Tourismus in Stuttgart-Mitte. A bionic butterfly developed by Festo clearly illustrates just how great the innovation potential is in the Stuttgart region.

“With the slogan ‘Future starts here,’ we’re demonstrating that the Stuttgart region is a highly dynamic hub for innovation,” says Michael Kaiser, Managing Director of WRS, explaining the exhibition’s goal. “Our region has a great deal of potential, research expertise, and experience. With this exhibition, we want to demonstrate how promising the economy in the Stuttgart region remains, despite all the challenges.”
Anyone who would like to see the bionic butterfly can do so until July 31, 2026.

In addition to the temporary exhibition featuring the bionic butterfly, the WRS exhibition “Future starts here” is on permanent display at the Haus des Tourismus on Stuttgart’s Marktplatz. It aims to showcase the Stuttgart region as a forward-looking technology hub offering outstanding career opportunities, networking potential, and a high quality of life. In addition to the regional quantum technology industry, bionics, hydrogen research, and much more, a film is also shown that presents the Stuttgart region in an entertaining way as an innovative place for research and living.